Archive for current affairs
I’m thinking Irish – in fact, I always have
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Found out about this new website, ThinkIrish.ie, on Twitter and I really like the idea. So much so, that I’ve put a little doohickey in my posts with a link to the site.
Quite simply, it’s asking people to switch €20 per week to Irish goods and services. Doing so could create up to 20,000 jobs. Already I see some shouts of PROTECTIONISM rearing it’s head on Twitter too. All I would say to that is, this campaign (as I see it) has nothing to do with protectionism. It’s not seeking to limit choice or throw up trade barriers. It’s asking us all to think about what we’re buying and do our best to buy Irish.
Anyone that reads here regularly will know I’m not a Johnny come lately to all of this. I’ve posted a few times trying to get a bit of blog momentum going on related topics a couple of times e.g. The Opposite of Ryanair , I Love Ireland, and Why I won’t be pre-ordering Grandad’s book. Sadly, because of my limited influence in either the blog or twittersphere – none of these gained any traction – but it’s time we thought more about the choice we make in this country and drop the typical Irish attitude of doing nothing but moan about the state of things.
I just urge any Irish person reading this to make an effort over the coming weeks and months to switch some purchases and help make a difference because every switch will make that difference.
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iPad price in Ireland – how much will it cost?
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Prices haven’t been announced for the iPad in Ireland or in Europe, and I haven’t been able to find much in the way of speculative pricing from blogosphere or twittersphere sources, so here’s my guess. Just basing these on current pricing on the Apple website for other products. If Apple are really serious about getting the iPad into lots of hands, they might shave another 20 to 40 euro off the 16GB Wi-Fi entry model. Would be nice to think they’d go all out and hit the sub 400 level. If I was going to buy one, I think I’d go for a 32GB Wi-Fi and 3G model, but that’s a whole lot of moolah to shell out for a 1st generation product.
iPad Wi-Fi only models
16GB €469 (US Price $499)
32GB €579 (US Price $599)
64GB €679 (US Price $699)
iPad Wi-Fi + 3G
16GB €599 (US Price $629)
32GB €699 (US Price $729)
64GB €799 (US Price $829)
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Trocaire’s Lenten campaign 2010 is a total SUCCESs
Posted by: | CommentsTrocaire’s Lenten campaign this year has a clear message :
“A hungry child cannot learn. A hungry aduly cannot work. But it does not have to be this way. Over the years, we have seen first hand how a little can make a huge difference.”
Don’t know about anyone else, but the above ad running on Television at the moment has to be one of the most powerful I’ve seen in a long while. It is a simple, unexpected, concrete, credible and emotional story. That’s the SUCCESs Chip and Dan Heath talk about in their book, Made to Stick. (PDF of the SUCCESs model here )
The TV ad is backed up by equally effective online banner ads such as this one on the Irish Independent website.
One user left a reply on the TV ad on YouTube saying :
This ad has to be one? of the best ads not only Trócaire has ever made, but of any Irish charity. The reason I say this is because it was the first of these ads that actually made me give a donation.
Can there be any higher praise for a campaign than that?
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Eugene Lambert
Posted by: | CommentsThank you, Eugene, for many happy memories from TV and your wonderful puppet theatre.
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