IKEA Dublin pricing versus the Rest of the World
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There’s been some discussion about the pricing in the new IKEA store in Dublin. The words "Rip off republic" are never far from the lips when price comparisons are done between here and the UK.
Anything I’ve seen so far has just picked a couple of items as examples and shown big price differences.
Cue, Barry Smyth and a brilliant post which actually compares the prices on 1,093 common products and found the following:
- The average product price for the Dublin store is €42.60
- This is 17.57% more expensive than the cheapest average product price for an Ikea store, which happens to be for USA stores, at €36.23.
- Furthermore, this average Dublin price is only 3.58% less than the most expensive Ikea store, which happens to be for Finland, at €44.18.
Overall, the Dublin store is 8% more expensive than the UK – which isn’t "Rip off republic" territory at all in my opinion.
Barry concludes by providing you a CBA on travelling North to Belfast to get your IKEA goodies. He says that you need to be spending above €312 to make it worthwhile.
So, there yiz are now. You can take that to the bank.
7 Comments
July 29th, 2009 at 3:40 pm
Did that NI price include the tank of petrol, hire of trailer and the meals on route?
July 29th, 2009 at 4:08 pm
Excellent point – it doesn’t, and a spend of that amount would probably be very bulky too.
July 29th, 2009 at 8:59 pm
AJ, yes IKEA. Oh my god. They were so cute and wonderful when first introduced outside Sweden, ca. 1979. Now they are a nightmare to navigate.
Felix being nearly eighteen I thought it my motherly duty – by way of rite of passage – to send him on a mission at our nearest freshly installed IKEA. I believe he is cured for life. Verdict? “Mama, it was the worst shopping experience ever.”
So very amusing, considering how close Finland is to Sweden that, according to Barry Smyth’s research, they fare so expensively. Mind you, you get a similar effect when hopping the German border into Switzerland.
U
July 30th, 2009 at 9:02 am
You can compare the price differences (inc. VAT/ex. VAT) for Ikea products North and South at http://www.cataloguecompare.com/ by simply entering in the article number. Argos prices can be compared too.
The IKEA ex. VAT price differences don’t appear to be that high, the biggest difference found so far is €59 on a €657 euro item – http://url.ie/256t In some cases the ex. VAT prices in Ireland are less than those in the North.
July 30th, 2009 at 11:16 am
@Ursula – I’d be in the same boat as your Felix. not only do I detest shopping, but furniture shopping has to be the worst.
@Gareth – great site – thanks for pointing it out
August 6th, 2009 at 9:51 pm
[...] ne pas pas être plus vrai : “Devenez malade”. En effet, en feuilletant le blog de Le Craic, on découvre que les prix pratiqués chez Ikea Dublin sont parmi les plus hauts du marché mondial [...]
February 9th, 2010 at 8:55 pm
ikea bull …. sold me faulty goods collected them myself and because of that they want me to travel back to dublin which is 45miles from me and 14.99 euro for the goods will cost me at least 30 euro to travel back up