Oct
06

Street advertising Wispa bars

By

WispaOnTheStreet

Saw loads of these on the street this morning. If I hadn’t known Wispas were back already, I would now!

Not sure I’d want to advertise on dirty pavements but it’s certainly different and for the right product and brands I’d say it’s a winner. I had heard about these being done in other countries using some sort of chalk which proved difficult to get off + advertisers fell foul of the authorities. Not so with these ads as it’s just the pavement sprayed clean through a stencil.

More at Enterprise Cleaning.

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Categories : current affairs, the biz

4 Comments

1

Oooh excellent idea isn’t it? I wonder do they have to get permission for them or can they just blast away??

2

Brillant idea saw this before in china, will definitly be take up by other advertisers.

3

This is awesome, i’m gonna start advertising myself in this way.

Also Rod: nice name.

4

It’s clever stuff.

This guy has an online portfolio of his arty clean up http://www.symbollix.com/main.html

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