Apparantly, there is a new phobia called nomo-phobia. It is the fear of being phoneless and out of contact. The survey was conducted by YouGov in the UK. A number of UK newspapers are running the story and quoting the statistic that 53% of the UK’s 45 million mobile phone users suffer anxiety over their battery dying or their credit running out.

Take a look at the Press Release from the Royal Mail and you’ll see that the story is quite different. They say that:

“Experts warn that nomo-phobia could affect up to 53 per cent of mobile phone users -with 48 per cent of women and 58 per cent of men questioned admitting to experiencing feelings of anxiety when they run out of battery or credit, lose their phone or have no network coverage.”

What none of the reports seem to mention is that participants in the survey were given a list of 10 stressful situations to choose from. Would the same participants even mention their mobile phone if asked to name what causes them anxiety in their lives? I doubt it.

Rick O’Shea conducted an experiment some time ago where listeners to his radio show gave up texting for a week. I don’t know how they got on, but I’m sure there were no long term casualties.

I got wind of another phobia being announced tomorrow. 37% of the population suffer anxiety over cheap loo roll. They are calling it Rollo-Phobia. The survey was sponsored by Andrex. You heard it here first, before it is announced tomorrow.

Photo by vivalibre574 , adapted under a Creative Commons License and found using Jazz Biscuit’s Creative Commons Image Search

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The ASAI upheld the complaints of 36 people about the ad above. They played right into the hands of Paddy Power. Advertisers know full well that when they create ads like this, it is bound to raise objections and this creates more free publicity. It even spawned a website which was launched in December 2007 and capitalised on the ‘controversy’. The site attracted 230 comments including one on Christmas Day at 1.54am by Vinnie who said:

“if you find this ad offensive, you have no sense of humour.
if you find it offensive enough that you feel the need to publicly complain about it, you need to find a hobby.”

So hats off to the marketing people at PP. I think they are doing their job, and doing it well. Most Irish people have a sense of humour and will see the funny side of the ad, but the ASAI are doing their job too and they can’t be knocked for that either.

Now, PP should produce a follow on ad with and slap a big “CENSORED” sign over the “offending” nipple and keep the ‘oul brand awareness going.

Full details on all the ASAI complaint bulletins are at www.asai.ie

As seen on Car Buyers Guide .

Yes, some things ARE impossible to ignore

GW getting booed as he delivered the first pitch at the opening of new ballpark in Washington DC yesterday.

World renowned political commentator BizzyBumpyWilson makes this comment on YoutTube about the video

“u can boo bush all u want…jus remember dat he iz still fuckin u americanz in da ass and u still aint doin nuthin about it…lol”

and matty726 says : “I bet the sissy taxing liberals love this!”

I cringed watching this. I wouldn’t have joined the booing, never kick a man when he is down. I wonder would Bertie get booed at GAA match?

Interesting article suggestion made by Zemanta relating to this post shown below the vid.

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